Users will soon have a fresh option that allows them to cut down on the volume of AI-created media appearing in their timelines. This initiative comes as the platform disclosed that it presently contains in excess of 1 billion AI videos.
Trial and Implementation
The new functionality is undergoing trials over the next few weeks before a full-scale launch. This development coincides with a increase in AI-generated material, fueled by recent content generation software.
AI Content on Other Platforms
It has been noted that almost a tenth of the quickest rising content creators on a competing service exclusively feature content made by AI. A significant portion of this material is considered mass-produced AI material, a term for substandard, bulk-generated content that is typically absurd or surreal.
Based on user feedback that numerous viewers like content made with AI tools, ranging from digital art to informative clips, and we aim to give people the option to see more or less of that, depending on their own preferences,” said a platform representative.
Volume and Proportions
The platform shared that there are presently 1.3bn videos on its app labeled as artificially created. Collectively, over 100 m videos are added to the platform each day, making AI content a minor portion of its complete catalog.
User Control Features
Users will be in a position to limit or boost the amount of artificial media they view by opening the “manage topic” option in the app and picking “AI-generated content”. Other topics that can already be adjusted under the tool cover news, fashion, beauty, and dance.
Platform Guidelines
TikTok’s guidelines require creators to tag “realistic” artificially created content, and it bans dangerous AI impersonations of celebrities or critical incidents. Any believable AI video that is unmarked can be deleted under its community policies.
Additionally, the service will now add an artificially created tag to content produced via its own AI tools, or detected by an collaborative effort for spotting content made by AI. This measure is designed to deter users from seeking to evade the disclosure requirement.
AI Literacy Programs
The company is furthermore launching a two million dollar educational fund for specialists and institutions to develop informative material about using AI responsibly. This program will support charitable organizations specializing in training programming and robotics.
Moderation Strategy
The platform has justified its safety measures, during controversy over plans to cut jobs for numerous content moderators in the United Kingdom. TikTok is expected to cut hundreds of positions in its trust and safety department in the UK capital, with labor groups and internet security professionals voicing alarm that people are being substituted by machine-led review.
A trust and safety lead clarified that human moderation would still have a role, but AI can safeguard staff by removing the most harmful content ahead of it has to be seen by staff. The platform announced a significant reduction in explicit and harmful content reviewed by human moderators over the previous year due to the use of its machine learning processes.
We believe it is crucial to combine staff and AI to maintain a secure environment,” she said. “We’ll have staff as part of that process, but we additionally believe it’s extremely critical to reduce exposure to harmful content as swiftly, which is why a lot of the machine support is proving valuable work at speed.”
